About Us

 Since 2014, B&B Nutretia has grown into one of India’s fastest-emerging nutraceutical companies. With a clear mission to bridge the gap between treatment and prevention, our products are designed to empower healthier lifestyles through nutrition. We combine decades of pharmaceutical experience with modern science to bring trustworthy, preventive health solutions to families across India.

Research

Research &
Development (R&D)

At B&B Nutretia, innovation begins in our R&D division. We focus on creating science-backed formulations that address the nutritional needs of today's generation. Every product is conceptualised and designed with expert input from healthcare professionals to ensure both efficacy and safety.

Manufacturing

Manufacturing
Technology

Our manufacturing units operate with state-of-the-art technology that complies with national and international quality standards. Automated processes, precision blending, and advanced encapsulation methods help us deliver consistent quality across all batches.

Quality

Testing & Quality
Control

Before reaching our consumers, every product undergoes stringent quality checks—from raw material verification to multi-level stability and safety testing. This ensures that only the most reliable, safe, and effective products bear the NEOFIT name.

For over three decades, Mr. Neeraj Shrivastava navigated the demanding world of pharmaceuticals, where the focus was often on treatment rather than prevention. Struggling with the toll of a high-pressure career, he discovered the life-changing impact of proper nutrition through essential vitamins and minerals - regaining energy and resilience. This personal transformation ignited his vision for a healthier world. He founded NEOFIT, built on the belief that true wellness begins with empowering people through optimal nutrition, not just healing after illness.

Neeraj Srivastava - CEO

Key Focus Area

Strength & Vitality

Bone, joint, blood health, and overall energy to fight fatigue and support daily performance.

Women's Health & Wellness

Supporting women through every stage of life with essential nutrients for strength, balance, and overall wellness.

Defense & Protection

Nutrition, immunity, and urinary health solutions that safeguard the body from within.

Vision & Longevity

Eye care, disease prevention, and long-term wellness for a healthier, happier life.

Our Commitment to Quality

At B&B Nutretia, quality isn’t just a promise - it’s the foundation of our brand. Every product is manufactured under strict guidelines, ensuring it meets the highest safety and efficacy standards.

EMPOWERING HEALTH THROUGH TRUSTED NUTRITION

At B&B Nutretia, our mission is to transform healthcare by focusing on preventive nutrition and trusted wellness solutions, guided by science and decades of expertise.

SCIENCE-BACKED INNOVATION

SCIENCE-BACKED INNOVATION

Delivering nutraceuticals developed through research, ensuring quality, efficacy, and safety.

BUILDING TRUST NATIONWIDE

BUILDING TRUST NATIONWIDE

Strengthening doctor–patient relationships with reliable healthcare solutions trusted by professionals.

WELLNESS FOR EVERY FAMILY

WELLNESS FOR EVERY FAMILY

Making preventive nutrition accessible and affordable to support healthier lives every day.